AI-Powered Recommendation Engine

Privacy Policy

Last Updated: January 26, 2026

Recora ("we", "our", "us") values your privacy and is committed to protecting the personal and store-related information of merchants and their customers. This Privacy Policy explains how Recora - Recommendation Engine collects, uses, stores, and protects information when you install or use our Shopify app.

By using Recora, you agree to the practices described in this Privacy Policy.

1Information We Collect

Recora only collects information that is necessary to provide product recommendations, analytics, and sales tracking features across your store pages.

Store Information

  • Store domain and Shopify configuration
  • Store settings and theme preferences
  • Installed widget configurations (Best Sellers, Trending Now, Latest Arrivals, Similar Products, Featured Deals, AI Smart Picks, Recently Viewed)
  • Page deployment settings (Home, Product, Collection, Search, Cart, Blog, 404 pages)

Product & Order Data

  • Product details including ID, title, price, images, collections, and tags
  • Order information related to widget-generated recommendations
  • Revenue and sales data attributed to Recora widgets
  • Cart and checkout interaction data (non-sensitive)
  • Widget performance metrics (impressions, clicks, conversions)

Customer Data

Recora does NOT collect or store sensitive personal data such as:

  • Credit card numbers or payment details
  • Passwords or authentication credentials
  • Personal contact information (email, phone, address)

Limited customer-related data may be processed for recommendation purposes:

  • Anonymous customer identifiers (non-personally identifiable)
  • Product views, clicks, and interaction patterns
  • Recently viewed product behavior
  • Shopping session data (anonymized)

2How We Use the Information

We use collected data strictly to provide and improve Recora's features:

  • Displaying AI-powered product recommendations through various widgets (Best Sellers, Trending Now, Latest Arrivals, Similar Products, Featured Deals, AI Smart Picks, Recently Viewed)
  • Showing personalized upsell and cross-sell widgets on appropriate store pages (Home, Product, Collection, Search, Cart, Blog, 404)
  • Tracking widget performance and generated sales across different page types
  • Providing comprehensive analytics including revenue, orders, clicks, impressions, and conversion rates
  • Generating page-level and widget-level performance reports
  • Improving recommendation accuracy using machine learning algorithms
  • Ensuring compatibility with Shopify themes and platform updates
  • Optimizing widget placement and recommendation logic

We do NOT sell, rent, or share your data for advertising or third-party marketing purposes.

3Analytics & Sales Tracking

Recora tracks comprehensive analytics to help merchants understand performance and optimize their store:

  • Widget-wise Revenue Tracking: Revenue generated by each widget type (Best Sellers, Trending Now, Similar Products, etc.)
  • Page-level Analytics: Performance metrics for Home, Product, Collection, Search, Cart, Blog, and 404 pages
  • Performance Metrics: Orders, impressions, clicks, conversions, and click-through rates
  • Revenue Attribution: Direct tracking of sales generated through Recora recommendations
  • Trend Analysis: Historical performance data to identify patterns and opportunities

All analytics data is used exclusively within the Recora app dashboard to help merchants optimize their store performance and make data-driven decisions.

4Data Storage & Security

We follow industry-standard security practices to protect your data:

  • Secure cloud servers with encrypted connections (SSL/TLS)
  • Restricted access limited to authorized personnel and systems only
  • Regular security audits and monitoring for vulnerabilities
  • Data encryption both in transit and at rest
  • Automated backup systems to prevent data loss
  • Compliance with Shopify's security requirements and best practices

Your data is stored only for as long as necessary to provide Recora's services and maintain analytics history for your benefit.

5Data Sharing

Recora shares data only when absolutely necessary:

  • Shopify Platform: We access Shopify APIs as required to provide recommendation and analytics features
  • Legal Obligations: When required by law, court order, or government regulation
  • Service Protection: To protect the rights, property, or safety of Recora, our users, or others

We do NOT share your data with:

  • Third-party advertisers or marketing platforms
  • Data brokers or analytics companies
  • Unrelated third-party services or applications

6Shopify Compliance

Recora is fully compliant with:

  • Shopify's API License and Terms of Service
  • Shopify App Store requirements and guidelines
  • General Data Protection Regulation (GDPR) where applicable
  • California Consumer Privacy Act (CCPA) requirements

We only access data that merchants explicitly approve during app installation through Shopify's OAuth authentication process. All data access permissions are clearly disclosed during installation.

7Merchant Control & Data Deletion

Merchants have complete control over their data:

  • Uninstall Anytime: You can uninstall Recora from your Shopify store at any time without penalty
  • Immediate Access Removal: Upon uninstallation, Recora's access to your store data is immediately revoked
  • Data Deletion: Stored data is deleted or anonymized within 48 hours of uninstallation, in compliance with Shopify's data retention guidelines
  • Custom Deletion Requests: You may contact us directly for specific data removal requests
  • Data Export: Request a copy of your analytics data before uninstalling

If you need assistance with data removal or have questions about your stored information, please contact our support team directly.

8Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes in Recora's features or functionality
  • Updates to legal or regulatory requirements
  • Improvements to our data protection practices
  • Changes in industry best practices

Any updates will be posted on this page with a revised "Last Updated" date. We encourage you to review this Privacy Policy periodically. Continued use of Recora after changes constitutes acceptance of the updated policy.

For significant changes, we will notify merchants via email or through the Recora app dashboard.

9Your Rights

Depending on your location, you may have certain rights regarding your data:

  • Access: Request information about what data we collect and process
  • Correction: Request correction of inaccurate or incomplete data
  • Deletion: Request deletion of your data (subject to legal requirements)
  • Portability: Request a copy of your data in a structured format
  • Objection: Object to certain types of data processing
  • Restriction: Request restriction of data processing in certain circumstances

To exercise any of these rights, please contact us using the information provided below.

Contact Us